PowerWise Privacy Policy

This policy explains what data we collect and how we use and store it.

PowerWise is a division of Intellergy, Inc., a Maine-based technology R&D company.

Who is collecting the data?

PowerWise, a dba of Intellergy, Inc., collects various types of data through our website.

What data is being collected?

We collect data you explicitly provide through web forms, email newsletter signup, telephone calls and emails to PowerWise/Intellergy. Our website uses cookies to aid in the mechanical process of efficient serving of images and pages, but we do not use cookies to attempt to identify or track users of our websites or dashboard. Google Analytics collects non-individually-identifying data on visitors’ use of the PowerWise website. Users who click a PowerWise advertisement as the result of a search on Google will have data on their use of the website, including click-to-call using a call link in an advertisement or on our website, stored for use by our analytics partners, but not with Google or other third parties. Our website does not serve advertisements, so no user data is collected from this type of advertisement.

What is the legal basis for processing the data?

We are allowed to collect data from user-generated actions, such as a click on an ad in Google search results. We strive to abide by the law in every way, including following ICANN regulations.

Will the data be shared with any third parties?

The data we will share with a third party is 1) for the purpose of processing a payment through a credit card processor or bank and 2) data collected for analyzing anonymous user behavior on our website, which is shared with a third party (our analytics partner) for purposes of improving web visibility for PowerWise. This third party does not collect personally identifying data, and never uses it for any purpose except the stated purpose of improving web visibility.

How will the information be used?

If you provide your contact information to us, we will use it to send information on the products and services you have requested, and occasional messages to follow up or to make offers of other relevant services or products that relate to the previously requested information. We may add your email to our newsletter list, but you may unsubscribe at any time. We will use any data collected through Google Analytics or Google Ads (formerly Adwords) to provide marketing information on users who explicitly identify themselves personally, and to do research into anonymous user behavior on our website and in advertisements on Google to improve web visibility for PowerWise. We do not scrape data or collect data on user behavior outside our own website or advertisements in Google search results.

How long will the data be stored for?

Data shared with us through user-initiated contact is stored until it is either found to be out of date or until a contact asks for it to be removed. Cookies are cleared from our website approximately every 6 hours. Google Analytics data expires after 26 months (2 years 2 months). Please note that a user’s browser may store cookies for longer periods than those specified here, and this is purely based on an individual user’s personal settings in their browser of choice, and is not in the control of PowerWise/Intellergy.

What rights does the data subject have?

Every user and contact has the right to have their personally identifying data removed at any time. Any user who is provided a username and password at this website has the ability to edit or delete their information. Any user who has provided information through a user-initiated contact with PowerWise can request the removal of their personally-identifying data from our database.

How can the data subject raise a complaint?

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